Overview

Nose to Tail were engaged to brand and position one of the world’s best development sites. This Hotel opportunity sits at the front of Lendlease’s Sydney Place site and is being marketed to an elite international market. The campaign had to communicate the uniqueness of this site and Waldorf Astoria’s entry into the Australian Market. Our campaign celebrates a Luxury Hotel brand, the international design team and world-class delivery partners.

Client

Lendlease, Mitsubishi Estate

Year

2023